SMG (Soest Medical Group) is a leader in the production and distribution of medical adhesive tapes, both for reusable and disposable garments used in the operating theatre. Founded in 1990 and headquartered near Amsterdam (The Netherlands), SMG started as a manufacturer of adhesive tapes for the reusable drapes industry with the Eurotape brand. It diversified into the disposable space with a second brand – Somed – launched in 2007. SMG’s growth over the past years has been fueled by an accelerated international expansion as well as a differentiated product offering. SMG has developed a global presence with a diversified customer base across 40+ countries, including most western-European countries, the Americas and the Middle-East.
Internationalization / Buy-and-Build